An executive shouldn’t expect to successfully navigate media interviews on the fly. It takes years of practice, discipline and preparation to make the most out of your media opportunities.
Mistakes can go viral and create an unintended crisis. Reporters are breaking news faster, on more mediums than ever before. It’s harder and harder to get your message out.
When dealing with the media, proper preparation prevents poor performance. As part of an ongoing client engagement or as a one-time training session, we prepare executives and their teams, for the rigors of engaging today’s media.
Our services include customized training sessions, interview preparation, message development, mock-Interviews and on-camera media training.